The University of Alabama’s famous football coach, Paul W. “Bear” Bryant, said, “The same things that win are the things that always won. We just have a different bunch of excuses if we lose.”
The same goes for building political organizations. Campaigns, parties, and organizations should focus on building their infrastructures and memberships from the ground up. Working from precincts, municipalities, counties, regions, and up to statewide institutions takes hard work and determination.
These basic building blocks of effective organizing can move members of the communication from the pews and precincts to their local polling location. This type of well-oiled machine takes an experienced team to execute.
At Ferguson & Associates, WE ARE that team.
In 2014, David Ferguson and Jon Harbison oversaw the largest voter education and get-out-the-vote (GOTV) effort directed at faith-based voters in mid-term election in modern political history.
The Faith & Freedom Coalition (FFC) made 102 million voter contacts in 2014 in key states, including mailing voter educational mail pieces to 6 million evangelical voters, making 10 million get-out-the-vote calls, distributing 20 million voter guides in 117,000 churches, emailing or texting 4.6 million voters, running 16 million online video advertisements, and deploying hundreds of volunteers who visited 500,000 homes of faith-based voters.
These type of successful efforts take knocking on doors, making phone calls, and holding organizing meetings across the country.
Some of the grassroots services we provide are:
- Volunteer Mobilization and Command Center
- Neighbor-to-Neighbor (N2N) National Voter File and Targeting System
- Door-to-Door smart phone application for iPhone and Android
- Available Data: Name, home address, mailing address, phone number, e-mail address, cell phone number, historical voting patterns, commercial household information, partisan affiliation (if applicable), Congressional District, respective legislative district, municipal district, etc.
Most days will be long and hard and others will be more fruitful. At Ferguson & Associates, we can to be with you for every step along the way. It is not just your name and issues on the ballot, our reputation is on the line. Efficient turnout and grassroots organization is the key to running and effective organization and Ferguson & Associates can make that happen for you.